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September 20, 2012

Future Human salon: XX Vision, Weds October 17

Discover how feminine business practises empower smart companies.

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Future Human’s groundbreaking salon series returns on October 17 with XX Vision, where we’ll discover how feminine business practise is empowering smart companies. You can buy advance tickets from our online store.

The 2008 financial crisis was not only a failure of economics, but of gender. Many analysts have identified a predominantly male culture of endemic risk and greed took hold of the world’s leading financial companies, and the consequences were severe.

But perhaps the age of testosterone is coming to a close. The majority of the world’s developed nations are now postindustrial economies, where the worker attributes that are most valuable – social intelligence, open communication and the ability to focus on a problem – do not disadvantage women. Quite the opposite. In the US the balance of the workforce tipped towards women for the first time in 2010, and women dominate the graduate listings of universities, colleges and professional schools. Traditional working class professions are similarly evolving into matriarchies, a trend that is even spreading to economic tigers like India and China, where 40% of private businesses are owned by women.

Leading female executives are increasingly prized by the shareholders of large companies and smart startups are beginning to realise how much it pays to have female business values at the heart of a company’s operations. Some international governments understand this too – for example Norway, which has created quotas to ensure a female managerial presence in all of their country’s companies.

At XX Vision in October, we will focus on the ‘feminine’ business values that are transforming post-recession economies. Who are the entrepreneurial heroines of this transformation? Are explicitly gendered business values restricting or empowering? And can ‘XX Vision’ really reinvigorate the UK economy?

Joining us to discuss these questions as well as your own are a trio of brilliant entrepreneurs with provocative ideas about business management.

Cindy Gallop is the founder of Make Love Not Porn, a company that is seeking to create a platform for more human, non-exploitative pornography, and If We Ran The World, a social network for stimulating activism and philanthropy. Previously she founded and chaired the US arm of the advertising agency Bartle Bogle Hegarty, building a staff of 130 and generating US $350m in business during her six years in the role.

Rebecca Harding is the founder of Delta Economics, a financial and trade forecasting company who employ 20 economic analysts across the world, and advise the likes of HSBC, Microsoft and the OECD. She specialises in monitoring female social enterprise – independent, profitable companies run by women that have a social mission.

Servane Mouazan is the founder of Ogunte, a company that nurtures female entrepreneurs and their businesses. Ogunte targets companies who address social and environmental problems: their advice helps women to become better leaders, find ways to access funding, and structure and manage their companies. She also founded Global Tribal Network, a network for female entrepreneurs to share their knowledge and experiences.

Finally, our special guest host for XX Vision is Jean Hannah Edelstein, the journalist and author of Himglish and Femalese (Preface). So join them and us to discover how and why girls, to paraphrase Beyonce, really will run the world.